Why Dental Management Secrets?
Dental practice management is a skill set all dentists should be taught in dental school but unfortunately, they don’t. Once out practicing in the real world, most dentists quickly learn that managing their practice is something that is extremely important if they want to succeed.
When I started my first dental practice over 30 years ago I was in the same boat. I learned a lot about managing a dental practice the hard way, by trial and error. Sometimes it seemed a bit more error than trial but eventually I started to figure it out. I also knew I had to surround myself with people who were better at managing than I was so I hired an office manager that was not from the dental industry at all. You might be saying to yourself, “No dental experience? How can that work?”. Well, that was one of the best decisions I ever made.
Before hiring my current manager, I had promoted someone from within my dental practice who had worked for me for quite a while and everyone loved her. I figured that was good but I now know it held my dental practice back.
Having someone who was a manager first allowed them to make decisions based on what was best for the business and not based on who’s feelings might get hurt.
I also learned along the way that I was most productive when I was doing high end cases and not trying to manage people in my dental practice. It cost me a lot of money to spend time managing and not producing. Once I figured this out I was able to reduce much of the stress involved in practicing dentistry.
Over the 30 plus years I have been practicing I was able to develop very specific techniques and programs to help not only myself but my associates become very productive dentists. I decided it was time to share these with other dentists so I created Dental Management Secrets.
Dental Management Secrets is dedicated to providing dentists and dental office managers with dental management training and information that will help make their lives easier and more productive. We do this through both online dental management courses and live dental management training events like our dental practice management course specifically designed for dental office managers – Management 101.
This course is an opportunity for dental practice managers to learn the skills necessary to actually manage a dental office rather than just being an expensive admin person.
Our Dental Office Rejuvenation Retreat is another course I am very excited about. This one is a life changer for those who attend. When you have your team on board with changes you are trying to implement, those changes become so much easier. This course was designed to train dentists, dental office managers and dental staff through large group sessions and small breakout groups on issues that are specific to their job in the practice.
If you are not interested in attending a live dental management training event, you can learn from our online dental practice management courses and programs with just a simple download.
I truly hope the information on this website and our courses can help you have the dental practice of your dreams like it has for me.
What Our Clients Are Saying:
Does it work? Yes, over the past four months we have exceeded our past goal by 40%, if not 50% and as for April, we are on track to meet our new current goal of $600 BPH (which does not include hygiene). Will we reach a $1000 BPH? Most emphatically yes. I will phase it in over a 3-6 month period but we are working smarter, not harder – getting each staff member to do their jobs more effectively and more efficiently but we are still enjoy “doing dentistry”.
Learning your principles transformed my experience from one with daily stress and worry over not knowing what I was doing fully to one where I was confident and sure that I could offer good services to patients in an enjoyable manner.
I could never put a price on this. It is a blessing to me that I learned these things and as a result enjoy dentistry.
Dear Dr. Robertson,
I stumbled across your website quite by accident: I was Google Searching for a consultant and was intrigued by the header “the dental consultant that other consultants don’t want you to know about”. I read the site information, watched the YouTube videos, and ordered and downloaded all the printed information. I have spent my spare time this week reading and two incidents today have already made the small investment pay off. First, a long-time patient had a recurrent decay under a MOD composite. Normally I would have just told her she needed it repaired by redoing the composite. Instead, I gave her the option of a crown or the simple filling, letter her know of the limitations of the filling. Without hesitation she chose the crown. The second incident was a physician, who came in with a fractured upper lateral incisor with deep decay. I had treatment planned it for a large composite in July, but took one look at it today and told him it needed full coverage (which it definitely did). The tooth ended up needing endodontic treatment. In the past I would have felt bad about that all day, even though he waited four months to seek treatment.
Anyway, I need help and will proceed in whatever manner you would like me to. I would assume that the detailed analysis of my statistics and situation would be the starting point. Very briefly, I am a solo practitioner of 30 years and won a free-standing building with five treatment rooms, only three of which are used routinely. My two hygienists are booked all the time, but I have many openings in my schedule. One hygienist works Monday – Thursday 8:00 – 5:00, and Friday morning 8:00 – Noon. The other hygienist works Tuesday, Wednesday, and Thursday 7:00 – 7:00. I am here for all those times, so I have plenty of time right now to work on my practice without setting aside a day or half day. I would love to hire an associate to do the procedures I don’t enjoy (endodontics, oral surgery) and to grow my practice to fully utilize my building, but I am not sure how I can do that at this time financially. I also have triplets in college. I will look forward to hearing from you and hopefully taking advantage of your help and guidance…
3 Months Later…
I have not had time to do much as we have been swamped at work. I have not had an open appointment since late November. My crown production has soared due to your two principles of giving the patient a choice (instead of assuming they will want the cheaper option), and that under treatment planning is as bad as over treatment planning. Thanks for everything, and I will let you know when I am ready to move forward with you and/or your office manager (for consulting).
I wanted to let you know how much I am enjoying studying your tutorials. I just finished going through the office management modules and am looking forward to starting on the dental productivity tutorial. Thank you for allowing people, like myself, an opportunity to learn this valuable information. It truly is priceless.